Ask us about advertising in
(FT Business - The Financial Times group).
We offer three economical ways to test the
value of our work for your area as we develop independent working
relationships with executives and advisors for project referrals.
- Host a Professional Site Selection Tour
familiarization visit with one or more site selection consultants and
share their perceptions of the area through a GUIDE Area Report on
this website and the selective
- Highlight your area through a GUIDE Area Profile, which can be found by
visitors (and search engines) in many ways, including related
GUIDE content on topics of frequent interest to investors
Publish a GUIDE Area Survey as a basic executive summary
of your area
Refer also to
www.ontheshortlist.com , which will be used to selectively
highlight areas and services while this website remains a more comprehensive
reference source. This website is attracting visitors at a pace of
500,000 per year in 2006 because it makes it easy to find more than 20,000
relevant resources quickly in this market.
We are not a publisher using statistics to boost
advertising sales or prices. The statistics just demonstrate growing usage
patterns which may be of interest to some supporters of our work.
We contact executives directly about their interests. We use many
targeted marketing and professional networking activities to reach them.
Our online ads are just one such tool.
We don't just wait for them to find and contact us, although we get calls
from company presidents and other executives regularly. They learn
about this unique business through the website, referrals, or our general
marketing activities. We openly share our knowledge of thousands of
professional contacts, and the experience we have developed through contact
with executives at countless companies about their project plans.
Try some of the custom search features
www.OnTheShortList.com which have been designed for executives and
professional advisors to quickly find what they are seeking.
How fast can anyone in the world find out about your area
By sharing better knowledge of your area
through this site, we can make it even easier to discover what you have to
offer whenever it may be relevant to the interests of the executives and
advisors we serve. Try this through the
Google Site Search, which is
available on any page (header, right Search button), or through our
directories and navigational links.
If you want to add a button or banner link to our website,
you can find the images through the above. Contact us if a custom
"landing page" or "deep links" may be appropriate to highlight the content
most likely to be of interest to your contacts.
For example, if you
participate in our
GUIDE Area Profile service, that can serve as a landing page about your
area, with easy
links to other resources of potential interest to your visitors.
Value : What's It All
Worth To An Area?
There are several low-cost services which can help
to establish a working relationship even within the constraints of tight
budgets. For example, the following services highlight an area through
regional, state, or specialized directories which help executives as a consistent
resource for investment planning anywhere in the world. This work also expands our own knowledge of
an area as we perform our marketing and referral work:
- Advertising Recall
to help executives and advisors find your ads and reach your website or
contact you, no matter where or when the ads were published
Event Recall highlights how executives and advisors can learn more about
your area at trade shows or special events
Data Pointers help executives and advisors find data about your area
"Point of View" presentations reflect local market knowledge
analysis of facts which can be independently verified
major real estate listings can highlight special properties or
Survey executive summary and contacts for an area
to highlight major project announcements in more detail
InfoShop : Promotional materials which share useful market knowledge
Area Profiles to share local knowledge and contacts in a
Pricing: What Does It Cost To
For a specific proposal about services to help promote your area, or to
discuss any other questions about our services, please
contact us directly.
There are various standard SICR and GUIDE services, as explained through this website
and summarized on the
Order Form, with standardized pricing arrangements which are intended to maintain consistency among
participants in comparable areas.
To simplify, there are some small services which cost less
than $1000 per year. These are designed to economically help smaller
communities to attract attention and interest. The main service in
this regard is to publish an effective Area Survey response and highlight it
in various ways so that it is easy to find quickly through relevant Google
Basic services involve a week or more of work together per
year at a cost of $5000 or more.
Proactive marketing projects to support the promotion of
an area, such as to research target industry sectors or specific groups of
companies for interest in a specific region, will typically take several
months of work at a cost of $10,000 per month or more.